Posts Tagged "social marketing"

And they told two friends . . .

Posted by Doherty on Apr 28, 2010 in Social Networking | 0 comments

Image by rchappo2002 via Flickr Understanding the concept on social networking – When I was a kid, you know back in the stone ages – there used to be commercial for Breck Shampoo – “and you told two friends, and they told two friends, and they told two friends . . . The idea was that happy customers would share their experiences with friends, who in turn would pass it on. Ultimately, this became known as viral marketing. Fast forward to the 21st Century, and this is the premise behind using social networks for marketing. You post something; your friends read it and pass it on to their friends. Great! Marketing all done! ...