Posts Tagged "Reality Check: The Irreverent Guide to Outsmarting Outmanaging and Outmarketing Your Competition"

Reality Check

Posted by Mike Doherty on Nov 6, 2008 in Book Club | 0 comments

Cover via Amazon Business Book Club This month we will be reading Guy Kawasaki’s “Reality Check“ In Silicon Valley slang, a “bozo explosion” is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, “If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don’t make sense” . . . it’s time for a reality check. For nearly three decades, Kawasaki has earned a stellar reputation as an entrepreneur, venture capitalist, and irreverent pundit. His 2004 bestseller, The Art of the...