Image via Wikipedia Not enough inbound links – it is the the #1 way to build page ranking and increase visibility in organic search. Develop an link strategy to increase your rankings. Every title is just the name of your company – search engines read the title tag to get a sense of what the page is about. Pictures are not named – use Alt Tags to identify picture content, so searchers will find them in Google image search. All visual no text – the images are nice, but search engines want to read text. Try this tip – hit Cntl-A and what ever is not shaded is what the search engines see. Keywords don’t match text – this...
Read MoreImage via Wikipedia “Search Engine Optimization” or “SEO” is all about getting your web site and its many pages found by search engines and “ranking” well when searchers conduct search queries using words or phrases. 1. Keywords – These are words or phrases that describe the content of your page. The more targeted the phrase, the greater the likelihood of your target audience finds you in organic search results (the one you didn’t have to pay for). 2. Title Tag – Should contain keywords or phrases to let the search engines know what the page is about. Every page should have a unique title. A good SEO rule of thumb is the title should...
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