Posts Tagged "Facebook"

Increase Your Brand Visibility Via LinkedIn

Posted by on Jun 28, 2011 in Social Networking | 1 comment

Increase Your Brand Visibility Via LinkedIn

LinkedIn has established itself as the largest professional network in the world, boasting of more than 100 million users and more than 200 million profiled organizations. A majority of companies already acknowledge LinkedIn as the top professional and company directory and one of the market’s very best recruiting and employment search platforms, but what is not as well known is that LinkedIn is one of the best resource sites people turn to for answers to critical business questions. LinkedIn users search for answers to key business questions in group discussions and LinkedIn Answers or through Expert Advice InMails. Unlike most resource sites, most ...

Read More

Why You Shouldn’t Link Your Twitter Account With LinkedIn

Posted by on Jun 3, 2011 in Social Networking | 0 comments

Why You Shouldn’t Link Your Twitter Account With LinkedIn

One of my greatest pet peeves is having my LinkedIn stream taken up by two to three people’s  tweets (My peers at OpenView Venture Partners will confirm this…I complain about it often). LinkedIn gives you the option to link your accounts, but this decision shouldn’t be taken lightly. Here are my top three factors why you SHOULDN’T link Twitter and LinkedIn: You tweet a lot, about various kinds of topics: That’s not a bad thing! Twitter is a wonderful online platform for sharing information, links and opinions on a large variety of topics. LinkedIn, on the other hand, is much more professionally focused. Though your...

Read More

Proven Methods To Find Your Target Audience

Posted by on May 17, 2011 in Business Tips | 0 comments

Proven Methods To Find Your Target Audience

All business owners, regardless of on/off line, will tell you how important it is to know your target audience. In the following article we will be looking into three simple tips to help you know your target market in the best possible way. You will find your conversions are higher when you are marketing/advertising from the standpoint of product/service knowledge. Think about it, how can you ever convey the benefits of your product or service if you do not even know what they are? There is no way you can do a good job of presenting all the relevant facts about a product if there is no understanding of it. This will give you enough information to know that your target...

Read More

Social Media Sales Tool 2.0: Facebook As An Effective Way To Leverage Sales

Posted by on May 7, 2011 in Social Networking | 0 comments

Social Media Sales Tool 2.0: Facebook As An Effective Way To Leverage Sales

Do you feel like your Facebook sales and marketing strategy is not working and you’re wasting  time with it? If so, you are not alone. quite a few companies gripe that they have developed company profile pages on Facebook and routinely post updates, but have not noticed this hard work convert into sales. A few companies have put up Facebook storefronts as well, but these efforts have likewise yielded limited success. So what should companies do to better leverage Facebook as a sales tool? For one, Facebook shouldn’t be considered as an annex of your web page, so don’t treat it like one. If you intend to convert your company’s...

Read More

Use Social Media And Reach Your Target Market Successfully

Posted by on Apr 29, 2011 in Social Networking | 0 comments

Use Social Media And Reach Your Target Market Successfully

The upheaval in various social media sites over the past few years has altered the online marketing strategy plans and budgets of quite a few businesses and created a change in their marketing focus to Facebook, Twitter, LinkedIn, YouTube, Myspace, digg, Stumbleupon, Ning, etc.. For expansion stage software businesses, this shift has been important because it’s cost-efficient, it affords greater reach, and you can get your users to perform a large chunk of your work by convincing them to talk about your product on social media before it’s even in the market! Social media is still a new thing to quite a few marketing managers. So, before you...

Read More