Posts Tagged "Business-to-business"

A Quick Glance At 5 Resolutions For B2B Social Media This Year

Posted by on Jan 26, 2011 in Social Networking | 0 comments

A Quick Glance At 5 Resolutions For B2B Social Media This Year

Image via CrunchBase I’m pleased that 2010 was a excellent year for me.  I became part of the OpenView Venture Partners team and I learned more than I ever thought possible in a short period of time. At the close of 2010, I’ve listed some very crucial points for 2011 I believe fellow B2B Social Media marketers may find useful: 1) In 2011 I will not spam! Seems simple, however, sometimes even the most successful marketers overlook that customer engagement is all about connecting and conversing. Before writing each post, we must ask ourselves “Does this apply to/benefit my audience?” 2) I will display more personality in...

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How to Achieve Content Development Success

Posted by on Dec 10, 2010 in Business Tips | 0 comments

How to Achieve Content Development Success

Image via Wikipedia Content marketing is hitting the B2B world by storm.  According to the report, “B2B Content Marketing: 2010 Benchmarks, Budgets, and Trends”, nine out of ten B2B marketers use some type of content marketing. So how can you very easily kick off your content development projects? If you are new to content marketing, it may seem daunting to think about where or how to begin.  These 3 keys should help clarify: Goals Ideas Resources First, begin by mapping out your objectives.  What do you hope to accomplish with your content development efforts?  Drive more traffic to your site?  Get more inbound leads?  Develop your...

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Guide To Cisco Cloud Computing

Posted by on Dec 4, 2010 in Business Tips | 0 comments

Guide To Cisco Cloud Computing

Basics & Benefits Of Cisco Cloud Computing No one disagrees now that cloud computing is the future, and neither is there any debate about how this bodes well for Cisco cloud computing. But let’s put aside the compliments and try to gain some understanding of the cloud. That might in turn help shed some light on Cisco’s vision and why it just might come true. Instead of having to store, install and compute everything locally, computing on the cloud uses the internet to offer shared resources, software, etc. On demand to users. A very basic example would be storing images on flickr (or videos on youtube) which can then be accessed via the internet. Online...

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Pricing – in THIS economy?

Posted by on Feb 12, 2009 in Book Club, Business Tips | 0 comments

Pricing – in THIS economy?

Cover via Amazon As I look at my projections for 2009 I am trying to figure out how to maintain profitability in this challenging economy. And while I haven’t raised my prices in a while now, this sure doesn’t feel like the climate to raise prices . . . so how do I navigate this and make sure I stay a FIT business? For my business, I am looking long and hard about HOW I price – instead of just thinking of our services as traditional hourly rate I am starting to explore pricing that is based on the value we deliver to clients. That gives us an incentive to become more efficient for our clients without constantly eroding our own income. I want...

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