Posted by Doherty on Sep 10, 2010 in Business Tips | 0 comments
Starting a business plan is a detailed process that is both educational and revealing. For existing businesses it is an opportunity to re-evaluate profit margins and focus on the prominent areas of the business while cutting out the areas that are not profitable. For business plans involving new companies it is a chance to really focus on, and understand the industry and evaluate whether your next big idea will be successful before you make an investment of time and money.
Although up to 44% of new companies will last 4 years or more the success of any new start-up is good planning, access to capital and good business management.
Here are the 5 best tips for creating a killer business plan that is sure to impress:
1) Do Your Own Research
Creating a solid business plan is the singular primary step in knowing your industry and understanding how to be successful in your chosen field. Part of creating a business plan should be to evaluate competitors , refine your business strategy and start to understand if your value proposition meets a realistic need in the marketplace. Walking through the steps of development for a business plan is an invaluable process that will help to ensure that your business will be able to survive the market trends. Don’t pay someone else to do your research for you or it may end up being more costly than you think.
2) Business Plan Example
Now that you have various articles and notes, industry insight and information and loads of statistics it is time to put it all together in a layout that will showcase the information you have compiled. Finding a good business plan layout can be difficult as every business plan is different (see point #2 above), however you can develop your own based on a compilation of the different areas or topics you desire to cover. If you do need a business plan layout that comes formatted with sample headings and the different categories already built for you, try using the plan layout from a site like Business Plan Examples. This website has an actual business plan in Word format for quickly substituting headings and information. In addition the plan comes with a break-even analysis template in Excel as well as a 1 year Pro-Forma template in Excel with the formulas already built for easily updating and projecting costs for the year. This is a large time saver and an easy solution to quickly get the business plan document underway without having to start from scratch.
3) Use Quality Reference Material
It is important to use a diverse mix of reference material in your business plan. The internet is great for the latest news but is not nearly as highly regarded as printed publications. Always use a good mix of reputable website research along with well known facts and industry statistics most often found in printed literature. Industry specific publications and magazines are a great way to get the most current news and trends in a reliable place. Include research from industry publications as well to raise the standard your plan and build credibility in your due diligence. Always be sure to cite your references or any quotes you may use. This will also develop credibility while ensuring you are not infringing on any protected or copyrighted content you use. To easily cite your sources there is an online tool that you can use to enter in your info and get back the properly formatted entry for the works cited section. It makes the process a breeze: http://www.easybib.com/.
4) Consider Your Audience
Business plans are developed for numerous reasons. Will it be for presenting to a panel for project approval? Is it to submit for funding? Is it simply to restructure the business for profitability? Each of these areas will necessitate changes to the business plan format and style you choose to incorporate throughout the document. If you are trying to obtain funding then you will have to have very specific cost and ROI projections that are measurable and realistic. If you are making a presentation to a board or non-profit it is assured that you will need to include a focus on involvement in the community and impact (either positive or negative) to the existing company. Remember your audience as you develop your document to ensure youhit the important topics and leave no questions unanswered.
5) Find Industry Experts
Finally, after you have compiled your information reach out to some industry experts like local college professors, trade show organizers, or even the local Chamber of Commerce for some insight on your business plan. It is always beneficial to get a second opinion on the plan before making the final presentation. Having one or more people look over the the document will shed light on areas that may be lacking or confirm that the business plan is ready to pitch.
Do not get distracted spending valuable time figuring out the Works Cited, Table of Contents or overall plan layout. Use the templates or resources that are easily available to you and spend the time focusing where you need to, on the reporting and presentation of your business idea.
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