Posts made in May, 2010
3 Top Tips for Protecting Your Data
Image via Wikipedia One of the things I frequently work with clients on is making sure that their data will be safe in the event of an emergency. Just imagine what would happen in your business or your life if you lost all your data and your key documents. Unless you’re confident that you could re-create everything from scratch, it’s essential to have a strategy for data and information backup and restoration. Here are some ideas for how to do it: Snap it. For insurance and recordkeeping purposes, you need to have a record of all of your belongings. Start by taking your camcorder or digital camera and going through every space in your office or home, and take...
Read MoreRaising Venture Capital
Use Other People’s Money? It Depends… The Risk of Other People’s Money Often clients come to me indicating they want to raise money. So I get to ask the next questions: “Equity?” “Debt?” “Or some combination of these?” The response is too frequently a glassy-eyed: “You tell me.” To compound their initial frustration, my answer is usually, “It depends.” Everything has a price, including money. At its most basic, that price is normally interest or return on capital. In the real world, however, the intangible conditions associated with outside funding can be as costly to the entrepreneur as any additional premiums...
Read MoreWhat is a Business Strategy?
Often overused and broad-reaching, the term strategic planning has become yet another one of those vague buzz phrases that get tossed about with little to no real understanding of what it means. “I’ve developed an Internet strategy that will make us millions.” Simply electing to sell widgets on the Internet does not a business strategy make. What is the market? Who are your competitors? Who will buy your product? These types of questions along with many, many more provide the foundation for developing a solid strategic plan. A successful business strategy is the combination of art and science. It turns a dynamic situation to your...
Read MoreSocial Networking
Image via CrunchBase We think it’s important to do more than simply tell you how to run your business , so we run our own online rustic decor site called Bear at Home. It gives us hands-on insight into what works and what doesn’t. We pass this experience on to you. Recently, we were asked about our social networking experiences. Would you mind taking a few minutes to tell me how you’ve been leveraging Facebook, Twitter, Linked In, Yelp, Blogs, Constant Contact, YouTube, MySpace, or Google AdWords to market Bear at Home? We use Facebook, Twitter, Linked In, Yelp, Blogs, Constant Contact and rarely Google Adwords. If feels like the hot...
Read MoreFear of Failure . . .
Image via Wikipedia Unless you allow yourself to fail, you may never attain the success you truly deserve. The fear of failure may prevent many of us from seeking greatness. There is an old English proverb that tells us, “He who never makes mistakes, never makes anything.” Unless we learn to embrace failure (whether it’s led by an unavoidable mishap, a moral lapse, or a risk miscalculated), we never get a chance to learn and grow. How many of us have stayed at job too long for fearing of finding a new job? After the fact, we wonder why we stayed so long. Even if those around you tolerant failure, most of us take screw ups to heart instead of to...
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Understanding eCommerce
- Using the Right WordPress Plugins to Really Help Internet Marketers Succeed
- Off-page Optimization: Just What It Will Offer For Your Business
- How To Make A Google-Friendly Website
- Getting the right email
- Burning Out in Your Business
- Networking for Introverts
- Is your website mobile friendly?
- Discount Codes, Promo Codes and Money Back Rewards
- 5 video marketing tips
- Why Is Having a Mobile Phone Website Critical to Your Online Success?