Posts made in February, 2009
Ten Common Website Mistakes
Image via Wikipedia Not enough inbound links – it is the the #1 way to build page ranking and increase visibility in organic search. Develop an link strategy to increase your rankings. Every title is just the name of your company – search engines read the title tag to get a sense of what the page is about. Pictures are not named – use Alt Tags to identify picture content, so searchers will find them in Google image search. All visual no text – the images are nice, but search engines want to read text. Try this tip – hit Cntl-A and what ever is not shaded is what the search engines see. Keywords don’t match text – this...
Read MoreFITbiz Tools – working smarter, not harder
Image via Wikipedia In tough times, you have to work smarter, not harder . . . It means doing more with less. It means leveraging your time wisely. FITbiz provides you the tools to work smarter – We integrate a variety of tools in your business to make you work better – like linking QuickBooks so that it can seamlessly talk to your shopping cart. No more time wasting double entries. No more hidden fees. At FITbiz we know it’s tough out there, but now is the time to train your business for success. We offer a variety of time and cost saving tools that will help you become a FITbiz. It’s a small investment in your business to make a BIG...
Read MoreHow often should I update my blog?
Image by lambo via Flickr This probably the question we get the most. We recommend that you update your blog at least once a week. That ensures there is fresh content for both your readers, as well as the search engines. We write our business blogs because we want potential customers to do something – hire us, buy from us, etc. Make sure there is a call to action in everything you post – such a “Contact Us to Learn More” and make it easy to do o by adding a link to your email address or to your website. Creating fresh content tip – When you write an article – break it up into sound bites (say 250-300 words) and then post it as installments on your...
Read MoreBudget for Fitness
Image via Wikipedia FIT businesses budget. Now is the perfect time to look back on what happened in your business in 2008, and put together your best estimates about what will happen in 2009. Budgeting forces you to focus on what might happen, what might change in your business, and how all of that will impact you and your general strategy and planning. The exercise of creating a budget makes you define the relationship between the various things that impact your business – if my sales decline in this economy, what do I do about my staffing? What is my equipment purchase budget look like for this year? Should I invest more in advertising and marketing...
Read MoreHow do you come up with fresh content for your blog?
Image by HubSpot via Flickr We asked, here’s what you told us – I would suggest having guest bloggers and interviewing people for you blog. Doing so will give you exposure to their following and they benefit from the exposure to yours. Paul Castain Consolidated Graphics Keep looking at related websites and news for ideas. Do not write long posts or don’t try to write everything under one heading. You can make more than one post out of one big post by dividing the content in parts/headings. Babar Hussain B2B Trade International Constantly think about how you can add value to someone, something, somebody in your target...
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Understanding eCommerce
- Using the Right WordPress Plugins to Really Help Internet Marketers Succeed
- Off-page Optimization: Just What It Will Offer For Your Business
- How To Make A Google-Friendly Website
- Getting the right email
- Burning Out in Your Business
- Networking for Introverts
- Is your website mobile friendly?
- Discount Codes, Promo Codes and Money Back Rewards
- 5 video marketing tips
- Why Is Having a Mobile Phone Website Critical to Your Online Success?