Magic of RSS?

I received an email promising increased traffic to my site and untold wealth, as a result. Normally, I am immune to such “Get Rich Quick” solicitations, but this time I went – Hmmm?

I had been reading about RSS (Rich Site Summary or Really Simple Syndication) and figured I would try it as a means of driving traffic. I downloaded a free feed creator from http://www.feedforall.com/ and began publishing feed.

Step two is telling the world your feed exists. Not unlike the exercise of submitting your website to all the search engines, one must also submit your feed.

So, now I wait for the money to roll in . . .

My guess is this yet another tool to develop a presence for your firm. Not a stand alone tool, but one used in conjunction with other marketing efforts to create exposure for company. I believe the more irons in the marketing fire, the better.

If, however, I find this to be the magic bullet – you will be the first to know. I am willing to be the technological guinea pig for your benefit. Wish me luck!

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